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Email Design
Best practices for videos in email marketing

Best practices for videos in email marketing

Videos are not just for YouTube, your website or social media channels. They can be a great addition to your email marketing campaigns. The speed of everything is evolving rapidly and as marketers we’re rushing about to keep up to date with the latest trends. For email marketers, this means we’ve...

Audiences | Segmentation
Apple Privacy Changes - what you need to know

Apple Privacy Changes - what you need to know

If you’ve been keeping up to date with digital marketing trends and news, you may have seen multiple articles about Apple’s Privacy changes that have recently been implemented. You may have skimmed over the articles or just ignored them, but we’d like to help you understand what it means for you ...

General | Email Deliverability
Image blocking in email

Image blocking in email

If you want to find out more about email image blocking (and what you can do about it), this is the article for you.

Email Marketing
The email marketers periodic table of elements

The email marketers periodic table of elements

Learn all about email marketing by taking a closer look at all the elements involved in the email marketing journey.

Email Design
How to add anchor links to your campaigns

How to add anchor links to your campaigns

If you have content-rich emails such as newsletters with lots of text, anchor links can help you make it easy for your subscribers to scroll down or skip to content that they want to read.

Content Marketing
Create an email course

Create an email course

If you’ve been thinking about creating an online course for a while but then started doing research and realize how much work goes into it, creating an email course might be for you. Email courses can be a quick way for you to start getting your course off the ground in a very short amount of tim...

Email Design
The Psychology of Colour in Emails

The Psychology of Colour in Emails

Have you ever considered that colour affects how people feel about your emails or how they react to them? If you haven't, we're going to take a look at all things colour-related in this article to help you understand how colour can affect your campaigns and how you can be more colour conscious wh...

Mail Blaze
Three new interactive content blocks launched

Three new interactive content blocks launched

We've launched three new interactive content blocks that you can use to enhance your email campaigns. Find out more about them now.

Email Marketing
A beginner's guide to understanding email automation

A beginner's guide to understanding email automation

Email marketing automation allows you to create seamless experiences that deliver targeted messages to your audience via emails, with the right messages at the right time. We’ll tell you more about how email automation can help you.

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